Archives For followers

Leadership defined by leaders:

Forward-thinking, determination, ambition, strategic-clarity, emotional intelligence, drive, creativity, initiative, energy, charisma, inner-awareness, team-building expertise, belief, command, consistency, discipline, empathy, focus, self-assurance, positivity, a thirst for knowledge and a thousand other things.

Leadership defined by followers:

  1. Trust
  2. Compassion
  3. Stability
  4. Hope

It’s easy to see why young people, startups and anyone with aspirations get confused with leadership. If you go to a book shop and walk to the business section you’ll find a thousand-and-one leadership titles all saying different things: GO BIG and Gun-Hoe! vs. tread quietly and be thoughtful.

Yet what all these books/authors have in common is that they recognise their own strengths. The charging bull knows it’s fast and strong whilst the turtle knows it has time.

The acknowledgement of your own strengths allows people to have trust in you; You’re not bullshitting them. And by focusing your strengths in the work you choose, you increase your stability.

However, relationships work both ways. Whilst followers like the fact they can trust you and that you have stability, they also want to know you care; that you show compassion. Together trust, stability and compassion leads to hope.


I learnt this whilst reading Strengths Based Leadership, by Tom Rath and Barry Conchie. It’s more of a leadership glossary than a book, entwined with an online test to help you find your strengths (mine were forward and strategic thinking. They’ve surveyed over ten thousand leaders across the world, and also thousands of followers too. Worth doing the test, called StrengthsFinder, as it literally helps you find your strengths (note, once you start the test you can’t stop and it takes ten minutes).

Twitter is a minefield. Take the right steps and you can reach your goal. Take the wrong steps and it can end in disaster. Today, I’m giving you my eBook, Tom’s Twitter Blueprint, completely for free.

Gain access by clicking ‘like’, ‘tweet’ or ‘G+’ below:

The content will then appear beneath.

 

 

 

 

For the last few months, I’ve been experimenting with over a dozen Twitter accounts (fake, of other participants, and my own @tomchurch) testing a whole host of things.

I purchased every premium software package and professional service available online. I bought thousands of fake followers to see if they lead to organic growth (they don’t). I advertised on all the social networks and interviewed people who have learnt to gain Twitter success the hard way: Through trial and error. And together, these lessons have been put into one succinct and free eBook: Tom’s Twitter Blueprint.

Download it today by clicking one of the social media buttons above. A unique download link will then appear (as a .PDF). Enjoy it, try it, and share it.

Thank you for being a reader of Communication Is The Key. This is my way of giving back and showing that I really appreciate it! Let me know what you think on Twitter.